Privacy Policy

Payne Street Enterprises, d/b/a Payne Street Digital Studio

Effective Date: January 1, 2026


IMPORTANT NOTICE REGARDING TEXT MESSAGING DATA

Payne Street Enterprises, doing business as Payne Street Digital Studio ("we," "us," or "our"), does NOT share customer opt-in information, including phone numbers and consent records, with any affiliates or third parties for marketing, promotional, or any other purposes unrelated to providing our direct services. All text messaging originator opt-in data is kept strictly confidential.


1. Information We Collect

We collect the following types of information:

Personal Information

  • Name, email address, phone number, and physical address
  • Payment information when you engage our services or request a quote
  • Opt-in records and timestamps for all communication channels (SMS, email, etc.)

Non-Personal Information

  • IP address, browser type, and device information
  • Website usage patterns and analytics
  • Cookies and similar tracking technologies

Client Communication

  • Records of inquiries and service requests
  • Project details, preferences, and engagement history
  • Audit findings, deliverable files, and feedback related to AI search visibility and digital audit services
  • Service history and communication preferences

2. How We Use Your Information

We use collected information for the following purposes:

  • Delivering AI search optimization, generative engine optimization (GEO), and digital audit services
  • Processing engagements, invoicing, and payments
  • Communicating with you about your project, deliverables, and service updates
  • Sending appointment reminders and operational updates via SMS (with your consent)
  • Improving our service methodology, tools, and website functionality
  • Ensuring security and fraud prevention
  • Maintaining records of your communication preferences and consent

3. SMS Messaging & Compliance

Text Message Program Terms & Conditions

By opting into our SMS messaging services, you agree to receive text messages related to our services, including project updates, appointment reminders, client support communications, and important operational notices. We use GoHighLevel (GHL) as our client communication platform for SMS delivery.

Opt-In & Consent

  • You will only receive messages if you have explicitly opted in
  • We maintain timestamped records of all opt-in actions
  • We comply with the Telephone Consumer Protection Act (TCPA) and all applicable laws

Opt-Out Instructions

  • You may cancel SMS notifications at any time by replying "STOP"
  • You will receive a final confirmation message, and no further messages will be sent unless you re-opt in
  • All opt-out requests are processed immediately

Message Frequency & Content

  • Message frequency varies based on your active engagement with our services
  • Messages will be directly related to services you have requested or are actively receiving
  • We do not send promotional content without specific consent

Help & Support

  • Reply "HELP" for assistance or contact us at info@paynestreet.co
  • Client support is available during regular business hours

Carrier Information

  • Standard message and data rates may apply
  • Carriers are not liable for delayed or undelivered messages
  • Supported carriers include AT&T, Verizon, T-Mobile, and most regional carriers

SMS Data Protection Statement

No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. Information sharing with subcontractors in support of service delivery (such as SMS platform providers) is permitted solely for that purpose. All other use cases exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.


4. Information Sharing & Disclosure

We do not sell, rent, or trade your personal information. We may share information only in the following limited circumstances:

Service Providers

  • Third-party vendors who assist in our operations, such as payment processing, project management, and client communication platforms (including GoHighLevel for SMS delivery)
  • SMS aggregators and providers solely for the purpose of delivering messages you have consented to receive
  • All service providers are contractually obligated to maintain confidentiality and data security

Legal Compliance

  • If required by law, legal process, or to protect our rights
  • In response to valid law enforcement requests or court orders

Business Transfers

  • In the event of a merger, acquisition, or sale of business assets
  • In such cases, your data remains protected under the terms of this policy

All of the above categories exclude text messaging originator opt-in data and consent. This information will not be shared with any third parties, excluding aggregators and providers of text message services.


5. Data Security

We implement and maintain reasonable security measures to protect your personal information, including:

  • Encryption of sensitive data in transit and at rest
  • Secure access controls and authentication mechanisms
  • Regular security assessments and updates to our tools and platforms
  • Employee and contractor training on data protection practices
  • Breach notification protocols in accordance with applicable laws

Despite these measures, no method of transmission over the Internet or electronic storage is 100% secure. We use commercially reasonable means to protect your personal information but cannot guarantee absolute security.


6. Cookies & Tracking Technologies

Our website uses cookies and similar technologies to:

  • Analyze site traffic and user behavior
  • Remember your preferences
  • Improve website functionality and user experience
  • Measure the effectiveness of our services and content

You may control cookies through your browser settings. Disabling cookies may limit your ability to use certain features of our website.


7. Your Rights & Choices

You have the right to:

  • Access, update, or request deletion of your personal information
  • Opt out of marketing emails by clicking "unsubscribe" in any email we send
  • Opt out of SMS messages at any time by replying "STOP"
  • Request information about how we process your data
  • Withdraw consent at any time for future communications
  • Lodge a complaint with a supervisory authority if you believe your rights have been violated

To exercise any of these rights, please contact us using the information provided in Section 10.


8. Third-Party Links

Our website and client deliverables may contain links to third-party websites. We are not responsible for their privacy practices and encourage you to review their policies independently. This Privacy Policy applies only to information collected directly by Payne Street Enterprises d/b/a Payne Street Digital Studio.


9. Changes to This Privacy Policy

We may update this policy periodically to reflect changes in our services, legal requirements, or business practices. The most current version will always be available on our website with the applicable effective date. For significant changes, we will notify you by email or through a notice on our website.


10. Contact Us

If you have questions about this Privacy Policy or how your information is handled, please contact us at:

Payne Street Enterprises

d/b/a Payne Street Digital Studio

📞 +1 804-670-4809

📧 info@paynestreet.co

🌐 paynestreet.co


By using our website and services, you consent to this Privacy Policy.